At Sonic Electronix, we’re always looking for ways to improve your checkout experience. PayPal Express provides another step towards achieving our goal of providing you, our customers, with hassle free shopping. “PayPal Express is fantastic. It helps us provide a better overall customer experience and makes it easier for our customer to check out on all devices, including desktop, mobile and tablets,” said Director of Product Seth Wilde.
The key advantage of shopping with a PayPal account is simple convenience. All of your credit card and billing information is stored in your PayPal account to eliminate the need for you to remember your card number and fill out your billing address.
PayPal Express takes this system and simplifies it even further. It requires only for you to log in to your PayPal account to automatically load your billing and card information into the system. PayPal Express also speeds up the ordering process and greatly reduces any order issues by incorporating PayPal directly into the checkout process. PayPal Standard on the other hand, takes you completely away from the checkout page to enter your PayPal information and doesn’t return you to a confirmation page.
Perhaps the biggest advantage to PayPal Express comes from mobile orders. Placing an order on your cell phone can be a pain, typing in card numbers and addresses on a screen that is too small and a keyboard usable only by toddlers. While PayPal Express doesn’t completely eliminate text fields to fill out, it does reduce them dramatically. The average website requires over 30 individual text fields to be filled out to place an order; with PayPal Express you only need to type in your username and password saving you from frustration, carpel tunnel and most importantly, time.
As a result of the inefficiencies of PayPal Standard, nearly 1 in 10 orders were left uncompleted for desktop users and on the mobile side nearly 1 in 5 orders were left uncompleted. With PayPal Express, uncompleted orders have been cut by more than half. “Since we’ve enhanced our PayPal experience, we’ve found that our customers are less confused by the checkout process and more likely to complete their orders,” said Wilde.
So next time you shop at Sonic Electronix, be sure to look for the ‘Checkout with PayPal’ button. Save yourself some time and enjoy your new sound gear sooner!